In just 3 weeks. 🔥
Whizzup is a digital transformation company. We’re here to do the best work of our lives with inspiring clients. We make work that influences culture and builds business value.
NEO COFFEE
One key message.
Millions fans reached.
When the brand new NEO Coffee asked us to help introduce it to the mass, we knew we needed an idea unexpected enough to make the young, media-savvy target market notice. The massive, highly-engaging, multipart campaign touched every corner of culture and got people searching for more by the millions. Using a couple of big names like Ria Ricis, Bang Ijal, Rio Ardhillah and many more, we started the campaign by showing people funny ways of doing mundane things on their social channels.
Responsive Web
We partnered with Wings Group to introduce NEO Coffee to the mass. To create the website as seamless as possible, we made it fullscreen media with responsive movements. Same experience no matter where you check it.
No shortcuts were taken. To build a site that is simple, enjoyable, fast, we envisioned a new strategy for cross-platform mobile app development. We developed iOS and Android simultaneously. In order to speed up and reduce maintenance, we created a shared layer of business logic for all platforms. So when we have to make a change, it updates across every platform.
Outcomes
Our partnership with Wings Group to introduce NEO Coffee to the mass, the website we created was off to an incredible start. It has exceeded performance goals in the following areas:
70,000+
Pageviews in the first two weeks
37,000+
Unique pageviews in 2 weeks
47,000+
Sessions in one month
Social Media
Work Scope
Integrated social media management
Platforms: Instagram, Facebook, YouTube, and Twitter
Objectives
Build solid community
Create noise and engagement through social initiatives
Maintain brand feel and equity
Outcomes
Gained 4,100 organic followers in a few days
A total of 9,707,003 impressions in 1 week
A total of 6,078,021 reach in 1 week